Practical guides, data-driven insights, and expert strategies for digital PR — from reactive campaigns and journalist outreach to media placement analysis and PR measurement.
Do syndicated links from news syndication networks actually help SEO? Analysis of 5,272 media placements shows they occur in 30-35% of coverage but likely pass less SEO value than independently earned links.
10 real digital PR campaigns that earned 50+ backlinks each, reverse-engineered from 5,272 media placements. The formats, targeting strategies, and patterns that made each campaign successful.
Reactive PR vs proactive PR — which approach earns more links? A data-backed comparison using placement data from 5,000+ campaigns to settle the debate.
Score your PR pitch headline before sending it. Free analyzer grades your angle on newsworthiness, data strength, emotional hook, and specificity. Based on 5,272 real placements.
PR strategies for SaaS companies that don’t have a product launch to announce. How to earn coverage through data studies, thought leadership, and trend commentary.
Is your brand ready for reactive PR? Take this free 2-minute assessment. 10 questions, instant score, personalized recommendations based on 5,272 real campaigns.
The complete digital PR playbook for ecommerce brands, with lessons from 2,300+ real media placements. Campaign types, pitch strategies, and measurement frameworks.
Compare the real cost of link building vs digital PR with this interactive calculator. Input your current spend, see what PR would deliver instead. Data from 5,272 placements.
Generate data-driven PR campaign ideas in 30 seconds. Select your industry and goal — get a tailored story angle, data source, headline, and pitch template. Free tool by Presslei.
Calculate the real ROI of digital PR vs paid links. Free interactive calculator based on 5,272 real placement data points. See what your earned media is actually worth.
